Analysis of the
Media's Use of Techniques in Public Persuasion

A Media Awareness Project


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For Goodness' Sake

Posted by Alicia, Roar Correspondent on October 7, 2011 at 9:20 AM Comments comments (23)

Good day. Welcome to the inaugural dose of musings penned by Roar’s resident New Yorker. I am honored to have been invited to add my perspective to this project; thank you for reading. Initially, I had planned on discussing my experience commemorating 9/11, especially as a New Yorker who was in the city that day. The gist of the piece was going to focus on how I had avoided most press coverage to allow for a more personal reflection; how, at odds with what the fear mongering talking hea...

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The meaning behind NBC's edit of the Pledge of Allegiance

Posted by Roar of the Bewildered Herd on June 25, 2011 at 4:34 PM Comments comments (0)

The year is 1930. Students stand at their desks facing the American flag holding up their right arm straight forward with a slight incline towards the ceiling and they recite, “I pledge allegiance to my Flag and the Republic for which it stands, one nation indivisible, with liberty and justice for all.” The hand over the heart did not replace the Bellamy salute until Italian fascists and Nazi’s started using the same salute as Americans. It was changed when Americans were be...

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A Closer Look at the AT&T and T-MOBILE Merger

Posted by Roar of the Bewildered Herd on March 27, 2011 at 7:57 PM Comments comments (6)

Is the $39 billion dollar merger between telecommunication giants AT&T and T-Mobile just being done to support the world's most valuable company, Apple Inc.?


Let’s go back to 2007, the beginning of the smart phone revolution. Apple releases the iPhone and signs an exclusive deal with AT&T as its exclusive wireless provider, making the Apple-AT&T deal a closed-sourced business model. Which plainly means that if you use their phone, you can only u...

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Choice of Words

Posted by Roar of the Bewildered Herd on March 9, 2011 at 1:40 AM Comments comments (5)

Why use the phrase 'government takeover'?


If you ask Frank Luntz, a political analyst, it's quite simple. Luntz's specialty is “testing language and finding words that will help his clients sell their product or turn public opinion on an issue or a candidate.” So what emotions are evoked when you say 'government takeover'? First, is it positive or negative and why so? Today, choice of words is more important than one might think, becau...

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The Impact of Government Deregulation

Posted by Roar of the Bewildered Herd on March 2, 2011 at 3:11 PM Comments comments (0)

In the 1990’s, Deregulation in the banking system brought about a new financial scheme called 'derivatives'.  Bankers and economists said that it would stabilize the financial institution. We now know that derivatives were the cause of the recent financial meltdown.  In 2003, Warren Buffet called them "financial weapons of mass destruction" and that they could harm not only their buyers and sellers, but the whole economic system.  Boy was he right! What the creation ...

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U.S. Foreign Policy

Posted by Roar of the Bewildered Herd on February 24, 2011 at 1:14 AM Comments comments (2)

All one needs to do in order to understand present-day foreign policy is to look back on historical patterns. Remarkably, the U.S. has spoken up against Libya insisting that they will be held accountable for the violence against their protestors. On the contrary, nothing of the sort was indicated toward the Egyptian government when they demonstrated violence against their country’s protestors. The same seems to hold true for Yemen and Tunisia. Violence and death of many protestors were ...

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Labor Unions

Posted by Roar of the Bewildered Herd on February 16, 2011 at 7:50 PM Comments comments (2)

When you hear the word STRIKE, what comes to mind? Is it a picture of Jimmy Hoffa and the Teamsters? Is it a group of Coal Miners with signs, picketing in front of their company? Perhaps you might picture the 1994-1995 Major League Baseball strike? Whatever the image is, more frequently than not, a negative connotation comes with the word STRIKE. Even the word UNION tends to be viewed wearily among much of the public, particularly through mainstream media. Wh...

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February 8th, 2011 - Media Awareness Day

Posted by Roar of the Bewildered Herd on February 8, 2011 at 12:50 PM Comments comments (3)

Roar of the Bewildered Herd makes February 8th Media Awareness Day.


Today, on the 15th Anniversary of the 1996 Telecommunications Act, it seems appropriate to discuss the current crisis of the new laws set into motion by the FCC pertaining to Network Neutrality.


On December 20, 2010, the FCC ruled on regulations for broadband...

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The Importance of Egypt

Posted by Roar of the Bewildered Herd on February 3, 2011 at 8:07 AM Comments comments (1)

Consider this.


Egypt is an African country, not a Middle Eastern country. Most don’t realize that. The Middle East ties Europe to Asia. Egypt connects the Middle East to Africa. It has the Suez Canal, which allows transportation of goods from the Red Sea to the Mediterranean Sea, so you don’t have to go around Africa to get to Europe from India and China.  Egypt has the Nile Riv...

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A True Democratic Society

Posted by Roar of the Bewildered Herd on February 3, 2011 at 12:27 AM Comments comments (2)

It seems all too familiar. A country rich with natural resources, strategic military location, enormous economic potential, all controlled by a ruthless dictator, who shares its nation's wealth with only a few chosen individuals and who for decades has been supported by the Untied States, awakens one morning to say, "Enough is enough." "No longer will we allow things to continue how they have."  The human rights issues that have b...

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